Snowflake Intelligence + ThoughtSpot

Where Data and AI Meet BI that Powers Your Decisions

Snowflake Intelligence and ThoughtSpot are more than complementary tools—they complete the picture for AI-powered analytics and BI that serves everyone everywhere, from data scientists to business executives. Together, they turn data into decisions through one connected experience that works the way people do: intuitive, secure, and fast. No silos, no copies—just a single source of truth your entire business can trust.

Build your data and AI foundations once in Snowflake, then bring them to life in ThoughtSpot’s BI. Users get instant access to governed, real-time insights wherever they work, creating an analytics ecosystem that scales effortlessly as your business grows and puts the power of AI-driven insight in everyone’s hands. 

Why ThoughtSpot and Snowflake Intelligence

Snowflake Intelligence, now generally available, is a major advancement in how organizations interact with their data within a first-party tool. This sophisticated suite of capabilities enables users to ask questions of their structured and unstructured data, receive intelligent explanations of results, and explore deeper insights—all through a conversational interface powered by Cortex Agents. 

While Snowflake Intelligence excels at conversational data exploration, ThoughtSpot extends that foundation with BI that scales:

Explainable Insights for Business Users: Every answer in ThoughtSpot comes with clear, plain-language search tokens that show the underlying analysis–so any user can understand the “why” behind every answer, no code knowledge required.  

Fully Interactive Visualizations and AI-Augmented Dashboards: Transform your natural language queries into rich, interactive charts and next-generation dashboards that users can save, customize, and share for deeper collaborative analysis across teams.

Advanced AI-Powered Insights: Go beyond simple Q&A with automated insights that highlight what’s changing, monitor key metrics, forecast outcomes, and proactively surface the trends and anomalies that matter most to your business.  

Analytics Everywhere: Deliver intelligent, self-service, and agent-powered BI to your customers and partners that are fully customizable to your brand with ThoughtSpot Embedded, accelerating time-to-market, driving product adoption, and unlocking new revenue opportunities. On top of that, you can also deliver insights straight into the tools your teams already use—like Google Workspace, Microsoft Office 365, Slack, Microsoft Teams, Salesforce, ServiceNow, or mobile applications–so answers appear right where work happens.  

Build Once, Leverage Everywhere

Snowflake Intelligence Market-techture Diagram

The real power of this partnership lies in a unified foundation that helps teams move faster with less complexity. Build your data and AI models once in Snowflake, then use them everywhere in ThoughtSpot:

Native Integrations: ThoughtSpot inherits all your Snowflake data modeling and governance, ensuring consistent security and access controls across both platforms. The moment you connect to Snowflake, all of your model definitions and access controls are immediately recognized, eliminating the need to duplicate data engineering efforts and ensuring peace of mind that your data is safe. Soon, you’ll also be able to import your Snowflake Semantic Views directly into ThoughtSpot Models, ensuring business logic remains consistent whether users are querying through Snowflake Intelligence or exploring in ThoughtSpot. Together, we are building an open, dynamic future for the semantic layer with the Open Semantic Interchange (OSI)

No Data Movement: Leverage the complete power of Snowflake's compute engine without data movement or duplication. ThoughtSpot uses direct querying, which leaves all of your data in Snowflake and uses the resources you’ve already established to execute queries quickly and efficiently. 

Unified LLM Strategy: Bring your Snowflake Cortex-hosted LLMs into ThoughtSpot to power natural language experiences with full control and privacy. Your AI strategy stays consistent, and your data never leaves Snowflake.

Seamless Integration, Powerful Workflows

Consolidating your modern data stack to ThoughtSpot and Snowflake isn’t just about cutting tools or costs—it’s about working smarter. When everything runs in one place, teams can trust their data, move faster, and leave behind the hidden risks of shadow data that builds up in spreadsheets and extracts.

But the true power is in how they work together. People don’t want to jump between tabs or apps to get answers from the same data. They want one place to ask questions and have insights come to them. We’re bringing the best of BI and AI together. 

ThoughtSpot connects directly to Cortex Agents through Spotter, your AI Analyst, thanks to our connector framework and orchestration layer, bringing the capabilities of Snowflake Intelligence right into ThoughtSpot. Now, your business users can explore, analyze, and act on data without switching contexts, all in one unified experience. 

Seamless Integration, Powerful Workflows

Real-World Use Case: How A Marketing Team Can Act on Campaign Data in Minutes

Imagine a marketing team running all its campaign analytics in ThoughtSpot powered by Snowflake data. Instead of rummaging through static dashboards or waiting on reports, they use one connected solution to monitor campaign performance, uncover insights, and take action in real time. Here’s how it plays out: 

Proactive Monitoring: The team receives automatic alerts when ThoughtSpot detects unexpected changes in key metrics like conversion rates, cost-per-acquisition, and campaign performance.

Guided Investigation: With one click, the team can see what’s driving those changes and dig deeper with AI-augmented dashboards, interactive visualizations, and automated insights.

Collaborative Action: Insights are instantly shareable across Slack, embedded in decks, and accessible on mobile, so everyone can act fast—pausing an underperforming ad set, reallocating budget to a winning channel, or launching an A/B test on a key landing page.

Real-Time, Quick Answers: During a planning call, when the CMO asks a question not covered in existing ThoughtSpot Liveboards, the Director of Integrated Marketing simply asks it in Snowflake Intelligence and gets an immediate answer—no circling back, no fire drills.

Building the Future of Analytics, Together

The launch of Snowflake Intelligence represents a huge leap forward, bringing real-time, ad-hoc analysis directly to business users through natural language conversational analytics, while maintaining enterprise-grade security and governance. 

By combining ThoughtSpot with Snowflake Intelligence, you amplify that power even further. You can deliver comprehensive AI-powered business intelligence, built on the exact same LLMs, data models, semantics, and governance frameworks. Together, they create a powerful agentic analytics solution for Snowflake customers that anticipates your business needs and accelerates decision-making.

Experience how Snowflake Intelligence and ThoughtSpot together can change the way your organization thinks, works, and wins with data. Get started today.